Date: 10 November 2017

Breakthrough Data Platform set to revolutionise Agri-Food supply chain

Leading data insight company Proagrica, part of the global RELX Group, has today launched the rollout to the agri-food supply chain of Agility, the revolutionary data platform which collects, aggregates, cleans and delivers accurate and timely data from multiple trusted sources. Agility is already giving businesses, across the agriculture supply chain, competitive advantage through actionable insights and data analytics to see:

• What success factors and limitations are driving their business?
• Why did they happen and what data-sets can identify them?
• What identified areas in their control can they and/or their key partners improve?
• How can actionable data ensure these improvements are qualified and developed?

Already in use by major international businesses, Agility is now being implemented in Europe, North America, and Australasia.

“This is nothing short of a business revolution,” says Nick Evans, Head of Agility. “Agility is delivering unprecedented results for the onboarded businesses so far. We already have significant numbers of new users at every level of the supply chain, using the service to give their business enhanced decisionmaking capabilities.”

From farmers, with their advisors and suppliers, growing more productive, higher quality and more profitable produce, to processors seeing greater profits through more efficient factories and logistics, Agility has the capability to help change the supply chain like no other platform.

“Every step of the supply chain benefits,” explains Mr Evans. “Agility makes it possible to anticipate and plan for major decisions that affect every business. Our fully integrated system makes sense of data from all sources whether generated by the company, its suppliers, customers or external third parties.”

Bringing together the integration pedigree of F4F, now part of Proagrica, and the enormous global reach in big data experience of the RELX Group, Proagrica have now made the impossible possible by delivering a platform which:

• Provides greater visibility of production practices and outcomes.
• Turns siloed internal data into actionable intelligence when integrated with previously inaccessible external data.
• Reduces assumptions and information gaps allowing for faster commercial decisions – confident, informed and accurate.

From farm production to food manufacturers, brands and grocers, the millions of aggregated data points Agility delivers, enable those companies to personalise recommendations for their customers, make immediate improvements to the customer experience, improve productivity and deliver business efficiency.

Proagrica have already seen huge traction from Agility in advance of the official launch.

Find out more on the Proagrica stand in Hall 15, Stand H14 at this year’s Agritechnica in Hanover 12th – 18th November with experts on hand to discuss the opportunities Agility represents.

If you would like further information on how you could join the revolution of the data-enabled agri-food supply chain, please contact us at or visit

For further information please contact:
Sarah Riley
Account Director
+44 (0) 1452 429 17

David Lyon
Product Marketing Lead
+44 (0) 208 652 4413

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